by Richard Laible | Oct 31, 2018 | Best Practices
Engagement is the the word I first thought of when I started writing about how I interact with people while emceeing meetings or presenting at trade shows, but come to find out, what I meant was Engage. You see, engagement in Webster’s is defined as: 1 – a...
by Richard Laible | Jul 25, 2018 | Best Practices, Uncategorized
Trade Shows can be tricky. It doesn’t take a wizard to get attendees from the aisle carpet onto YOUR booth carpet. Just follow these DOs & DON’Ts and you’ll conjure up more qualified leads and fill your booth before you can say Abracadabra!! Most of these are just...
by Richard Laible | Jun 27, 2018 | Best Practices, Uncategorized
Trade Show Tips are sorely needed as trade shows themselves are on the upswing and companies are spending more to attend and attract customers. So, why do I see so many easily fixed mistakes still happening in the booths I observe? No one is telling the staff on the...