Tag Archives: trade show tips
Engagement is the the word I first thought of when I started writing about how I interact with people while emceeing meetings or presenting at trade shows, but come to find out, what I meant was Engage. You see, engagement in Webster’s is defined as: 1 – a formal agreement to get married, 2 – do something or go somewhere at a fixed time, 3 – the action of engaging or being engaged (I abhor when definitions use the actual word in the definition) and 4 – a fight or battle between armed forces.
Trade Shows can be tricky. It doesn’t take a wizard to get attendees from the aisle carpet onto YOUR booth carpet. Just follow these DOs & DON’Ts and you’ll conjure up more qualified leads and fill your booth before you can say Abracadabra!!
Most of these are just common sense for trade shows, but we all need reminders occasionally. And maybe, just maybe, you might learn something new!
Trade Show Tips are sorely needed as trade shows themselves are on the upswing and companies are spending more to attend and attract customers. So, why do I see so many easily fixed mistakes still happening in the booths I observe? No one is telling the staff on the floor how to “work” the booth! With the amount of money spent by organizations to attend a trade show you would think they would want to get the maximum ROI. Well, these very easy to follow Trade Show Tips will help you get the most out of your trade show dollars.