by Richard Laible | Jul 25, 2018 | Best Practices, Uncategorized
Trade Shows can be tricky. It doesn’t take a wizard to get attendees from the aisle carpet onto YOUR booth carpet. Just follow these DOs & DON’Ts and you’ll conjure up more qualified leads and fill your booth before you can say Abracadabra!! Most of these are just...
by Richard Laible | Jun 27, 2018 | Best Practices, Uncategorized
Trade Show Tips are sorely needed as trade shows themselves are on the upswing and companies are spending more to attend and attract customers. So, why do I see so many easily fixed mistakes still happening in the booths I observe? No one is telling the staff on the...
by Richard Laible | May 21, 2018 | Best Practices, Notes From The Road, Where in the World is Richard Laible?
When I work as a Tradeshow Presenter Las Vegas is the city I find myself in most often. I figure I’ve been there over 80 separate times. So, sufficed to say, I have that city down on where to stay & eat and what to do on the nights I’m not exhausted from standing...
by Richard Laible | Apr 30, 2018 | Best Practices
Why ‘Bob from Sales’ shouldn’t emcee your meetings Location: ACME Corp. Meeting Room Agenda Item: ACME National Sales & Users Meeting Boss: Ok, so that all sounds like a good plan. Anything else before we wrap this up? New employee: Um, have you ever...
by Richard Laible | Mar 9, 2018 | Best Practices, Uncategorized
An email pops up on a Friday from a third-party asking if I have availability in the summer as a trade show presenter. A quick look at my calendar and the answer is, “Yes!” I quickly reply so, and a few minutes later get the response, “Great. They need to...
by Richard Laible | Jan 24, 2018 | Best Practices, Notes From The Road, Uncategorized
It’s funny, when I was asked prior to 3rd grade what I wanted to be when I grew up, my pat answer was, “A Doctor, TV Star or Ice Cream Man.” Cute, huh? But things changed. You see, in 2nd grade I was friends with everyone in my class. As a matter of fact, I was...
